Hi, I'm Angeli!
Fast forward almost 20 years later. I started Paheli because, like many entrepreneurs during the Great Resignation, I was tired of life being only about achievement, billables and how much money I made. I felt like a zombie everyday until a friend of mine gifted me a puzzle. At first, I stashed it away like all of my other hobbies because I simply did not have time. But one evening when my eyes were particularly tired of staring at a screen, I wondered into the kitchen and saw the puzzle box. It was a pretty blue box with beautiful hand drawn art by a female artist. Like the a predictable millennial, I was more excited to unbox it than to actually play the puzzle. As the pieces fell out however, I automatically started putting it together. Before I knew it, I had completed the masterpiece of a puzzle.
Yep, just a boring ole' puzzle story except for this part: I had forgotten how to be a kid. I had forgotten to be someone who just played games or did things without an agenda. I realized as I was playing the puzzle that it was otherwise a pointless activity. But it awakened the child inside of me that I had locked away so that I could "focus" on being a good employee. And when I locked away my inner child to be an adult in the corporate world, I had forgotten how to be a believer in the impossible.
I am now a huge advocate of "play". Play is the reason why I am successful both in my conventional career and also in my relationships. Play makes me more creative, light-hearted and hopeful. I was moved to action to create Paheli because I am also an artist that had been searching for her art to land somewhere special. Paheli is a representation of the child inside of me.
Paheli is here to create products that bring out the inner child in all of us.